Thousands of Texas realtors learn to work with home builders
HomesUSA Alliance helps agents specialize and earn educational credits
DALLAS, Jan. 12, 2022 (GLOBE NEWSWIRE) — An effort to provide new home sales training to Texas real estate agents has already helped more than 4,000 real estate sales professionals across the state learn how to work better with home builders. HomesUSA Alliance, founded by real estate giants Ben Caballero and Bob Hafer, now enables hundreds of agents each year to become certified as new home sales specialists while earning the educational credits necessary to maintain a active real estate license in Texas.
During the pandemic, the two-day immersive courses offered by HomesUSA Alliance have become available remotely via Zoom. According to co-founder Bob Hafer, its popularity has skyrocketed as accessibility has grown, with 1,100 agents now taking the two-day program or signing up for individual courses.
The next series of 2-day courses, available via Zoom, are scheduled for January 19-20, 2022 and open to agents in Texas and nationwide. Registration is done through the HomesUSAAlliance.com website on its Calendar page (https://homesusaalliance.com/education/course-calendar).
Hafer, who created and teaches the courses, notes that the number of agents he can teach has nearly doubled during the pandemic because previously in-person class attendance was required. Additionally, course locations were limited to Dallas, Ft. Worth, and Austin, Texas. Now, the program is available to agents nationwide.
“Working with builders gives agents a new way to quickly grow their business. Ben became America’s #1 realtor by becoming a new home sales specialist,” Hafer said, “and I’ve spent my life in the home building business. We created HomesUSA Alliance knowing from personal experience that builders and realtors can benefit greatly from a closer working relationship.
The Alliance provides a comprehensive source of information on new housing for agents, helping to better understand how the building industry works.
“Agents often misunderstand why builders do what they do, and the same goes for builders when it comes to why agents do what they do,” said Ben Caballero, co -founder of the Alliance, founder and CEO of HomesUSA.com, and two-time Guinness World Record holder. “Through targeted education, we are helping to fill this knowledge gap,” Caballero explained.
Because the courses are approved for Continuing Education (CE) credits by the Texas Real Estate Commission, agents can earn 11 credits from six courses during the two-day program. At an affordable $200, once agents complete all six (6) CE courses, they can also earn their HomesUSA Alliance New Home Sales Certification.
“The Texas Real Estate Commission requires agents to take 18 hours of approved continuing education credit every two years,” Hafer notes, “and the Alliance course covers about two-thirds of your two-year requirement in just two days.”
“But the biggest benefit the courses offer, based on the testimonials of agents who have completed the program, is not the CE credit, but the fact that they get information on how to work with builders. and sell new homes that aren’t available anywhere else,” says Caballero.
“Niches create wealth in real estate is an old saying, but perhaps more true today than ever,” Caballero said. “The fact is, there are over 220,000 agents in Texas, and the vast majority never show a buyer a new home. Yet we know that nationally, over 80% of all real estate sales involve an agent. So, we teach real estate agents to specialize in a big business niche – how to work with builders and sell new homes. Agents who complete this training will create a competitive advantage in the market and will be able to better serve their customers,” he added.
There are six bimonthly two-day courses, and they can be taken all at once or individually. Course titles are “Build Your Real Estate Business Through New Home Sales”, “Everything You Need to Know About Building New Homes”, “How to Negotiate Successfully with a New Home Builder”, “Understand the new home builder contracts and endorsements” and “Reading New Home Construction Plans for Real Estate Agents” and “How to Recognize a Green New Home”. Registration is available online at HomesUSAAlliance.com.
About HomesUSA Alliance
The mission of the HomesUSA Alliance is to improve builder-agent relationships through better communication. With these courses, agents benefit greatly from a better understanding of how home builders operate. Founded by real estate industry giants Ben Caballero and Bob Hafer, the Alliance is their way of giving back to an industry that has enriched their professional and personal lives.
About Ben Caballero and HomesUSA.com®
Ben Caballero, founder and CEO of HomesUSA.com, is a two-time Guinness World Record holder for “most annual home sales transactions through MLS by an individual sell-side real estate agent.” Ranked by REAL Trends as America’s Top Realtor for Home Sales since 2013, Ben is the most productive realtor in US history. He is the only agent to top $1 billion in residential sales transactions in a single year, a feat first achieved in 2015 and repeated every year until 2018 when he made over $2 billion. . An award-winning innovator and technology pioneer, Ben works with over 60 home builders in Dallas-Fort Worth, Houston, Austin and San Antonio. His podcast series is available on iTunes and Google Play. An infographic illustrating Ben’s commercial production is here. Learn more about HomesUSA.com | Twitter: @bcaballero – @HomesUSA | Facebook: /HomesUSAdotcom.
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